What Can You Sell Online?
The internet today is the world’s greatest communication service. We do virtually everything online, from socializing to shopping. Given how easy it is to do, it’s a wonder why more people don’t combine their socializing with selling.
A lot of people who have blogs open an adsense account and let it run on the sidebar of their blog. They don’t expect to make any money from it and they almost never do. If they think about it at all, they may just wonder how Google ‘miraculously’ places relevant ads on their page, but other than that, they don’t give it much thought.
As in real life, it’s the big players who attract the most sales. A company that sells men’s watches successfully is usually a company that has already established a business in the real world. They have a successful brick and mortar business and they are just expanding their operations into the online world.
The ‘rest of us’ don’t try because they don’t think it’s worth the effort. They may briefly try selling online, but when nothing comes of it, they stick with their day job and forget about selling online.
Still others are social media purists who believe that trying to sell things on their blog would somehow sully it. They are focused on socializing and don’t want to ‘hustle.’ That’s just fine, but there is another way to look at what they’re doing.
Let’s take the example of a young woman who shares celebrity gossip and fashion news on her blog. She is always promoting products on her blog, even though she may not be trying to. She buys a new crystal necklace that she loves so much she takes a picture of it and uploads it to her blog. She’ll write a post about it and mention the brand and where you can buy it. It’s a good bet that some of her readers will want to buy one, too.
She has just given away her advertising services. As a blogger who is passionate about a product, she is any company’s dream advertiser. Yet she doesn’t profit from her expertise because she doesn’t have an affiliate relationship with the company or hasn’t taken the short time to discover another way to get a commission she deserves for her efforts on the company’s behalf.
Whether she’s blogging about jewelry, shirts for girls or anything else, if she just a little extra time, she could find a way to profit from the backlinks she is giving away for free. If you have a blog, think about it. Why shouldn’t you get paid for your passion and expertise?
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